Volkswagens virale kampagne

Volkswagen har lavet en række videoer om, at ligge i den hurtige bane (The fast lane).

Det er sjove måder at sprede deres budskab på, og man må sige, at det er en succes. Den første video med rutsjebanen er blevet set godt 1.5 millioner gange! De to andre er på ca en tredjedel af det, men jeg tror ikke, at Volkswagen klager :-)

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